Google Adwords is online advertising which gives you broad matching options which help us to choose the best marketing strategy that is tailored to your needs. Thanks to implementation of image ads and sponsored links in search engine we are able to reach internet users and potential customers that search for our services or products. The big advantage of this campaign is the fast way of appearing on the first page of search result. You can implement the campaign within one day and you can immediately see the results of it. What is more, AdWords has tools to measure many parameters that can be modified anytime.